Are you ready to transform your Airbnb into a guest magnet? With so many options out there, standing out is more important than ever. While location and price matter, design is the real game changer. The way your space looks and feels is what makes guests click “Book Now”—and what gets you those rave reviews after checkout. With the right design tips, even a modest apartment or a cozy cottage can dazzle travelers looking for a memorable stay.
In this guide, we’ll explore the design secrets used by professionals to set great Airbnb listings apart from average listings. We’ll also explore what you can do to elevate your space and create an unforgettable guest experience—all while keeping things simple and practical.
Start with Curb Appeal
First impressions set the tone for a guest’s entire trip. If your property looks inviting from the outside, you’re already off to a strong start.
Easy Ways to Boost Curb Appeal
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Keep it tidy: Regularly sweep the entryway and remove any clutter or debris.
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Add greenery: Potted plants or window boxes instantly liven up the exterior.
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Upgrade lighting: A well-lit entrance feels safe and welcoming, especially at night.
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Fresh paint: A fresh coat on the door or shutters makes a world of difference.
Choose a Cohesive Color Palette
Color makes a space pop, but choosing too many hues can be overwhelming. Professional designers suggest sticking to a main palette with two or three core colors and adding just a few accent shades for visual interest.
Color Selection Tips
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Stick to neutrals: Whites, beiges, and grays make a small space feel bigger and brighter.
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Add pops of color: Use throw pillows, curtains, or art to add personality without clashing.
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Think about your location: A lakeside cabin might use cool blues, while a city loft could go modern and monochrome.
Invest in Quality Bedding and Linens
A comfortable bed is at the heart of any memorable Airbnb stay. No matter how lovely your space looks, guests won’t be happy if they don’t sleep well.
How to Create a Luxe Sleep Experience
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Go for crisp, white sheets: They look clean and luxurious, just like hotels.
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Offer multiple pillow types: Some people like memory foam; others prefer something soft and fluffy.
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Choose a plush duvet or comforter: This ups the cozy factor and photographs beautifully.
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Don’t skimp on extras: Blankets, throws, and extra towels are simple touches that go a long way.
Lighting Is Everything
Designers say lighting can make or break a space’s feel. Harsh overhead bulbs aren’t flattering, and no one likes a dim, gloomy room.
Bright Ideas for Airbnb Lighting
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Layer your lighting: For flexible illumination, use a mix of floor lamps, table lamps, and wall sconces.
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Install dimmer switches: Guests love adjusting the ambiance to suit their mood.
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Add fun fixtures: A statement pendant light or quirky lamp shows off your personality.
Maximize Space without Sacrificing Style
No matter the size of your Airbnb, smart design choices can help it feel more spacious. Professional hosts know how to balance function with style to make every square foot count.
Space-Saving Solutions
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Choose multi-functional furniture: A pull-out sofa, storage ottomans, or a foldable dining table are perfect for small spaces.
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Keep pathways clear: Less clutter equals more room to breathe.
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Use wall space: Floating shelves, hooks, and baskets help organize without crowding surfaces.
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Mirrors work magic: Large mirrors reflect light and create the illusion of more space.
Personal Touches Make the Difference
The best Airbnbs are more than just places to sleep—they feel like a home away from home. When you add thoughtful details, guests feel special and are more likely to leave glowing reviews.
Ideas for Personal Touches
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Leave a handwritten welcome note.
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Stock local snacks or coffee for your guests.
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Create a guidebook with your favorite nearby restaurants and hidden gems.
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Display art or crafts from local artists for added character.
Keep Decor Simple Yet Memorable
It’s tempting to fill your space with lots of decor, but the pros agree: less is more. Simple, well-chosen pieces give the eye a place to rest and create a sense of tranquility.
Decor Do’s and Don’ts
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Do: Use statement pieces (like a bold rug or vintage poster) to create visual interest.
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Do: Incorporate textures with soft throws, woven baskets, or ceramic vases.
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Don’t: Crowd surfaces with knick-knacks or personal collections.
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Don’t: Rely on generic decor. Add a few unique pieces to show off your style.
Suppose you want your place to have that undeniable wow factor. In that case, consider taking cues from high-end design principles—mixing different textures, investing in original art, and bringing in quality materials can really set your property apart from the crowd.
Focus on Function and Flow
A beautiful Airbnb also needs to function well. Streamlining the layout helps guests feel comfortable and relaxed, no matter how long they stay.
How to Create Great Flow
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Arrange furniture so it’s easy to move between rooms.
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Make sure guests can access everything—extra blankets, light switches, and the Wi-Fi password—without hunting for it.
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Keep essentials like keys and instructions in clearly marked, accessible spots.
Hosts looking to elevate their rental quickly might benefit from Airbnb interior design packages in Detroit and other cities. These packages offer affordable solutions tailored to rental properties. These packages often include curated furniture, installation, and even local art to give your place a professional polish with minimal effort.
Highlight Your Unique Selling Points
What sets your listing apart? It could be a stunning view, a cozy fireplace, or a record collection guests can use. Whatever your unique features are, make them the star of the show.
Ways to Shine a Spotlight
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Show off your best features in your listing photos—open those curtains, light a fire, or set a stylish breakfast table.
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Mention special amenities (like a hot tub, rooftop deck, or vintage arcade) in your listing description.
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If you’re in a prime location, add a map or photos of nearby attractions.
For those running a short-term rental, it pays to make a strong case for why your space is the best choice in town. Distinctive features, special amenities, or a thoughtfully designed interior can turn casual browsers into bookings.
Stage for Stunning Photos
All your great design work won’t matter if your photos don’t capture it! The most successful listings always have bright, clear images that highlight what makes the rental special.
Photo Tips from the Pros
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Use natural light as much as possible—shoot during the day when rooms are brightest.
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Straighten up and declutter before every photo session.
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Show every angle—including unexpected details like quirky art or a well-stocked coffee bar.
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Hire a professional photographer if you can; they know how to showcase your space at its best.
Refresh and Update Regularly
Airbnb regulars can spot a dated or tired space from a mile away. That’s why professional hosts update their properties to keep them feeling current and clean.
Easy Updates to Try
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Rotate throw pillows, bedding, or artwork for a fresh look every season.
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Touch up paint, replace worn rugs, and check lighting fixtures.
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Swap out seasonal decor—lightweights for summer, cozies for fall and winter.
Final Thoughts
Designing an Airbnb that stands out doesn’t require a huge investment—just some thoughtful planning, a bit of creativity, and attention to the guest experience. Focus on the basics: keep things clean and welcoming, choose a cohesive color scheme, and add personal details guests will remember. By borrowing these pro tips and making a few upgrades, you’ll not only boost your bookings but also enjoy a steady stream of 5-star reviews. Remember, every little design touch is a chance to set your Airbnb apart from the rest!
